When engineers, designers, and product aren't aligned on what "done" means, deadlines slip and quality suffers. One simple habit can fix it.
The Problem
Engineers ship "done" code that still needs backend work. Designers mark features "complete" before handoff. Product assumes tasks are actively worked on when they're stuck in review. Everyone runs fast in different directions.
The Fix: Shared Definition of Done
Define done together: code merged, QA passed, analytics in place, docs updated, rollout criteria met. Review status weekly in a short sync. One shared backlog, one prioritised view of work.
Outcome
Teams that align on done ship more predictably and with fewer surprises. Many product problems are actually communication problems in disguise. The best teams have the clearest signals.
If things are slipping, it's often a process clarity problem. Contact us for product and process consulting.